Analysis on the development of ceramics industry in 2008
Release Time:February,25,2009 VIEW:4126
After China’s entry into the WTO, the new pattern of the ceramics industry will further increase the total volume of products, and at the same time, comprehensively enhance the overall competitiveness of my country’s ceramics industry. The regional characteristics of the market will therefore become more prominent, and the radius of product sales will be even greater. expand. We all want to know what kind of situation will the ceramic industry face under the influence of the financial tsunami?We do an analysis of the development of the ceramics industry in 2008.
First, review the ceramics industry in 2007. The development of ceramics in 2007 was rapid. In 2007, the world's consumption was 8 billion square meters, an increase of 72% over 2006. The production growth was 400 million square meters, and the overall consumption increased by 500 million square meters. In fact, 1997 and 1998 were a low period, and 2009 was very similar to the period from 1997 to 1998.
Second, the development situation of the entire ceramic industry in 2008, the expansion of production capacity and the increase in output, but
After China’s entry into the WTO, the new pattern of the ceramics industry will further increase the total volume of products, and at the same time, comprehensively enhance the overall competitiveness of my country’s ceramics industry. The regional characteristics of the market will therefore become more prominent, and the radius of product sales will be even greater. expand. We all want to know what kind of situation will the ceramic industry face under the influence of the financial tsunami?
We do an analysis of the development of the ceramics industry in 2008.
First, review the ceramics industry in 2007. The development of ceramics in 2007 was rapid. In 2007, the world's consumption was 8 billion square meters, an increase of 72% over 2006. The production growth was 400 million square meters, and the overall consumption increased by 500 million square meters. In fact, 1997 and 1998 were a low period, and 2009 was very similar to the period from 1997 to 1998.
Second, the development situation of the entire ceramic industry in 2008, with capacity expansion and output growth, but sales declined, and domestic sales experienced a sharp decline, especially in the second half of the year. From January to August, ceramic tiles have reached 3.57 billion square meters, an increase of 2.22 billion over the same period in 2007. The main reason for the decline in domestic consumption is the downturn in real estate. In 2008, the decoration industry was 680 billion yuan, a 30% decrease from 2007.
We predict that the output of ceramic tiles in 2009 may decline. There is a large amount of inventory. It is unlikely that the real estate industry will recover in the short term, and the ceramic tile industry will lag half a year to a year.
Thirdly, the number of tiles per capita in my country is the largest in the world, and many of our per capita figures are not the first. We have reached 332 million square meters, Spain is 570 million square meters, and Italy is 359 million square meters. Our per capita tile ownership ranks third in the world, and it is a very high position, so our tile ownership is close to saturation. .
In 2008, ceramic tile exports grew against the trend, but the statistics of ceramic tile exports in the first to third quarters have reached 517 million square meters. In 2007, we were only 590 million yuan, an increase of 21.4%, and the export amount exceeded 2 billion. The US dollar has increased by 37%, and the average unit price has also increased significantly.
The export proportion of the world's five largest ceramic tile producing countries is only 11.8% in China, 40% in Turkey, and 16% in Brazil. Our export potential is still very large.
Fourth, the bright spots of the ceramic tile industry in 2008 were more prominent, with the emergence of large terminal luxury stores. A certain brand of ceramics stores in a prefecture-level city with more than 5,000 square meters. In 2009, with the economic downturn, luxury and luxury stores appeared. The store is no longer approved by people, because the cost is too large, the terminal will return to rationality.
Fifth, in 2008, the policy of double transfer and Tenglong exchange bird was promulgated. In May, the Foshan Municipal Government formulated a policy document on the structure of the ceramic industry. All standards have doubled the national standards and greatly exceeded the national requirements. The government requires that more than 40 ceramic companies be kept in Foshan and 70% closed at the end of the year. According to Foshan's 2006 statistics, there were 366 large-scale ceramic construction companies. According to the requirements, there will be 42 in 2008.
Sixth, the rise of a large number of ceramic industrial parks in various regions, represented by China's architectural ceramic production base, is the full rise of ceramic industrial parks in various regions marked by Gao'an. In 2007 and 2008, more than 100 ceramic industrial parks hope to undertake the transfer of ceramics. There are still many places where Foshan Ceramics Industrial Parks have been established. Large-scale ceramic production lines built across the country have slowed down significantly after the second half of the year.
Seventh, the abortion of China's famous architectural ceramics and the abolition of the national inspection-free
Eighth, the trend of regionalization of the ceramic tile market has become increasingly obvious. The market regionalization of ceramic products characterized by expansion and layout has begun to emerge, especially the sales and production of low-end products, and it has also brought new changes in the market competition pattern. Speeding up the development of third- and fourth-tier markets refers to counties and towns. The model of regional geographic distributors and the protection of corresponding regional markets are facing many challenges.
Ninth, for the new standards added by the ceramic tile industry, a new ceramic energy consumption quota was implemented in November 2008, which will have a long-term impact on the construction of ceramic enterprises and the supervision of ceramic tile product quality in the future.
Tenth, it is to deal with anti-dumping disputes. I am worried that Spain will conduct anti-dumping investigations on Chinese ceramic tiles in the name of the European Union.